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The Big Fresh from Choice Literacy
November 8, 2008
Impulse Buys

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Quick quiz - what foods are the most common impulse buys in large supermarkets, with customers buying far more of the goods than they consume?

If you guessed potato chips, cookies, or some other junk, you might be surprised. People are most likely to buy fruits and vegetables on impulse, driven by the urge to eat healthier meals. Unfortunately, a fair amount of those veggies rot before they are eaten. Retailers capitalize on this urge, arranging the layout of most grocery stores to ensure customers walk through the produce section first, while their carts are still almost empty.

There's a science to the layout of grocery stores that teachers and literacy leaders can learn from as they think about children and community members walking through their building and classrooms. What's the traffic pattern for people entering your school? Where do they linger? And most important, do you give them anything to pick up and read on "impulse" in these valuable spaces?

For example, how about a wish list of books needed for classroom libraries? Parents may want to clean out those home libraries of Harry Potter and Magic Treehouse books this time of year if their children have outgrown them, and they can also get a tax credit for a charitable deduction at the same time. How about some copies of a one-page article on tips for read-alouds at home, with a sign encouraging anyone to take a copy?

While bulletin boards with notices on them are terrific, including business cards with the information to carry away (like a brief "Important Dates" card with parent conference, literacy nights, and inservice dates) gives parents something to post on the fridge and refer to later. In classrooms, a display of "Our Favorite New Books" near the door for parents to browse, with notes from students about why they are favorites, gives family members something worth lingering over. Parents want to know more and do more to help the young readers and writers in their lives, but there is never enough time. Thinking through traffic patterns and waiting areas in your school and classroom allows you to capitalize on the impulse family members have to learn more and do more in those moments we all spend waiting and wandering through schools.

This week, we've got some terrific resources for thinking through how to stock classroom and professional book libraries on a budget, plus more as always. Enjoy!

Brenda Power

Editor, Choice Literacy

Free for All

There are so many new professional books available for literacy leaders to purchase...and so little funding to buy them. In Building a Professional Library from Scratch, Shari Frost gives the details of how one coach surveyed colleagues, assessed needs, and rooted out bargains before spending the precious $500 allocated for stocking the professional book library:

http://www.choiceliteracy.com/public/735.cfm

From the Choice Literacy Archives, Erin Ocon faces a similar problem as a new teacher with a long list of desired books and little funding. Erin manages to spend less than $100 in creating her first classroom library:

http://www.choiceliteracy.com/public/414.cfm

Of all the online book swapping services, Bookmooch is probably the most useful one for literacy leaders. They use a point system rather than one-to-one exchanges. It's a great way to clear out the books on your shelf you aren't reading (or found disappointing):

http://www.bookmooch.com/

Looking for quick read-aloud tips for parents? This brief how-to summary of advice is good fodder for parent conferences or a school newsletter:

http://tinyurl.com/6rp85s

Reading Timelines are a terrific activity for students of any age to think through their experiences and high points as readers. Children's book author Barbara O'Connor shares photos of timelines on her blog:

http://tinyurl.com/5uxo9v

Our new DVD, Two Workshops, was inspired by a phone call a year ago from a Choice Literacy member in Illinois. "How come no one ever publishes a DVD that shows a reading and writing workshop from start to finish, instead of just minilessons or conferences in isolation?" We answered her challenge by filming start to finish workshops in Karen Terlecky's 5th Grade Classroom and Katie DiCesare's 1st Grade Classroom. The DVD is useful for professional learning communities looking to get on the same page when it comes to strategies, principles, and activities in workshops, without compelling everyone to follow the exact same routines. Members receive a $30 discount off the purchase price. You can view sample footage and more details at this link:

http://www.choiceliteracy.com/products/item21.cfm

For Members Only

[Not yet a Choice Literacy member? Click here for information on subscription plans that can give you access to members-only content.]

The "status of the class" form is a tool used by many teachers in reading and writing workshops to chart student plans daily. As Franki Sibberson tests out a status form in the school library, she discovers it has more value than she realized. Also included is a video of a 5th grade teacher completing a reading status form, if the concept of "status of the class" is new to you:

http://www.choiceliteracy.com/members/733.cfm

No matter how many education methods courses and professional development workshops you take, if you're a parent, your children will always teach you the most about how students learn. In "What My Son's Reading Difficulties Taught Me," Tammy Mulligan shares three practical strategies for reaching struggling readers, including recommended texts:

http://www.choiceliteracy.com/members/734.cfm

In this week's video, Aimee Buckner confers with a student using the questioning strategy for generating topics in her writer's notebook. This is the second in a two-part series - a catch-up link is included if you missed last week's installment:

http://www.choiceliteracy.com/members/737.cfm

Finally, the new Choice Literacy Cluster focuses on teaching with nonfiction texts. Contributors include Jennifer Jones, Karen Terlecky, Suzy Kaback, and Franki Sibberson:

http://www.choiceliteracy.com/members/736.cfm

That's all for this week!





·  The Big Fresh from Choice Literacy November 1, 2008 Things Change
·  The Big Fresh from Choice Literacy October 25, 2008 Book Hospital
·  The Big Fresh from Choice Literacy October 18, 2008 Charting Learning
·  The Big Fresh from Choice Literacy October 11, 2008 Clock It
·  The Big Fresh from Choice Literacy October 4, 2008 Bumps in the Road
·  The Big Fresh from Choice Literacy September 27, 2008 Props
·  The Big Fresh from Choice Literacy September 20, 2008 Inviting or Overwhelming?


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