The Big Fresh from Choice Literacy
July 10, 2010
Read Alouds for the First Days of School
Recently I heard about a sales technique that has fascinated me ever
since. It's called the "Obligated Question." The technique
gets salespeople out of endless rounds of negotiation with clients, and
into decision-making quickly.
For example, if a customer came to an auto dealership, she might say
she was interested in a particular Buick or Honda or Toyota model. Once
the salesperson showed her the car, she might respond, "That car is
gray - I was really hoping to buy a red one." If the salesperson
showed her a red version of the same car she might say, "This car is an
automatic - I like shifting gears." When the salesperson showed
her a red car with a standard transmission, she might respond, "I was
really hoping for leather seats - do you have the upgraded package?"
And so it goes. Unless the salesperson presents the "Obligated
Question," which comes after the third request for an adaptation of the
initial request. The obligated question in this case would be,
"If I present you with a red car that has a standard transmission and
leather seats from this car lot, are you ready to purchase that car
today?" The question obligates the buyer to make an immediate
decision, and saves everyone a lot of time and possibly fruitless
rounds of negotiation.
I've been thinking about how the obligated question might work in
schools. We know (and the research certainly verifies this view)
that enduring in schools takes time - not weeks or months, but
years. But I also know the number one complaint from literacy coaches and grade-level team leaders is that some teachers are
unwilling to make any changes in classrooms. Yes, change takes
time - but most major improvements in schools are not one huge leap,
but a series of small, incremental, risky shifts that take place
teacher by teacher, classroom by classroom over many months and
years. A big time sink for school leaders can be the hours
spent negotiating with colleagues who aren't willing to take that first
step.
So how would an obligated question work for a literacy leader?
The next time you hear a teacher respond that she can't try literature
circles because she doesn't have the books, and it doesn't work in her
schedule, and there are too many different reading levels in her
classroom, stop right there. Once you've heard the third
condition for change, it's time for the obligated question. You
might ask, "If I provide you with the books you need, we work together
to carve out a half hour in your schedule for a short-term experiment
with literature circles, and I agree to help you with the most
challenging readers for the next two weeks, would you be willing to
start literature circles tomorrow?"
If, then. . .rather than more weeks and months of negotiating what
needs to be in place for your colleague to try something
new. The obligated question also requires the person who
wants the change to drop everything for a bit, rearrange schedules, and
gather resources quickly so that the obligation can be fulfilled in a
day or two. But it's a terrific technique for determining if the
will to change is genuine or not.
This week we've got many suggestions for starting your school year with
the perfect read-aloud. Plus more as always - enjoy!
Brenda Power
Editor, Choice Literacy
Free for All
What's your favorite first read aloud of the year? We've compiled
suggestions from Big Fresh subscribers for preschoolers through
adolescent learners. We'll also share more read aloud suggestions
next week:
http://www.choiceliteracy.com/public/1213.cfm
If you're savoring the last pages of your current book, wishing for a
next one like it, you'll enjoy this book recommendation tool on the
web. Just type in the title and author of your latest book, and
within moments next-read suggestions appear:
http://www.bookseer.com/
How do we reach reluctant readers? Maybe we start by asking them
what they need. That's exactly what YA author Sydney Salter did
at the From the Mixed-Up Files of Middle Grade Authors blog. This
is also a fun blog to explore for information on new releases and
authors if you work with this age level:
http://www.fromthemixedupfiles.com/2010/07/1192/
Are you heading to NCTE this fall in Orlando? Consider coming a
day early for a Choice Literacy Workshop. Presenters include
Jennifer Allen, Gail Boushey & Joan Moser ("The Sisters"), Clare
Landrigan & Tammy Mulligan, and Franki Sibberson. You can
download more information and a registration flyer at this link (it's a
two-page PDF file):
http://www.choiceliteracy.com/orlando2010.pdf
For Members Only
Teachers usually get the management of their classrooms under control
in the early years of their careers, but it's something we're always
tweaking and reconsidering. Summer is a great time for rethinking
routines, and we've got two articles this week with different angles on
the topic.
Ann Williams knows the value of "housekeeping" at home, even if it
isn't always her favorite task. But the daily "Housekeeping"
transition time in her 4th grade classroom is actually a lot of fun, and
it's a springboard for more productive, independent work for her
students:
http://www.choiceliteracy.com/members/1210.cfm
My kingdom for a pencil! Or in some classrooms, a shoe?!
Heather Rader talks through the hassles of keeping a stock of pencils
in the classroom with a colleague who struggles with the issue.
It's a mundane task. But without something to write with, it's
hard for students to be successful in writer's workshop:
http://www.choiceliteracy.com/members/1212.cfm
In this week's video, Andie Cunningham confers with Luis, a
six-year-old English language learner who expresses himself in writing
primarily through drawing:
http://www.choiceliteracy.com/members/1216.cfm
Video Updates: We continue to repost many videos in new formats
and players (with higher resolution and full-screen options). As
we make these improvements, we'll announce them in the newsletter. Here
are two updated videos you may want to revisit as you set up your
classrooms for the start of the school year -
Maureen Knostman of Dublin, Ohio gives a tour of her literacy-rich
kindergarten classroom:
http://www.choiceliteracy.com/members/1214.cfm
Katie Doherty guides viewers through her middle-school classroom in
Portland, Oregon:
http://www.choiceliteracy.com/members/1215.cfm
That's all for this week!
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